The upcoming Primephonic-based classical music experience within Apple’s Music app on iPhone will apparently also include visual interactions and haptic stimulus.
HIGHLIGHTS
Apple Music Classical is getting a Primephonic treatment
Apple is developing a music app dedicated to classical music based on its Primephonic acquisition that will support visual, audial and haptic interactions among other features.
Apple is now actively seeking a user experience engineer to join its classical music team, according to a listing on the company’s officialJobs at Apple websitespotted byMacRumors. The role, located in London or Amsterdam, involves working closely with Apple’s other software and services teams to provide “UX expertise and new perspectives” specifically for Primephonic.

The classical music experience is coming to Apple Music
The iPhone maker acquired Primephonic, a music-streaming app specifically designed for classical music lovers, earlier this year. Billed as premium-quality audio, Primephonic leverages handpicked recommendations from experts and contextual details on the music you’re listening to.
The acquisition will help Apple improve the classical music experience within its own music-streaming service, which involves utilizing the classic user interface from the Primephonic app, coupled with new features and elements.
That will start with playlists built from Primephonic’s recommendations, as well as exclusive audio content. Future updates will create an even better experience overall what with better browsing, improved search, richer metadata and more.
Where did the Primephonic app go?
Apple doesn’t intend to keep Primephonic going as a standalone service.